The newest “kid” on the block at Smarty Pants, Hannah is both Millennial insider and research prodigy.  She serves as the company’s in-house trend guru and social media whiz.  From understanding how young adults are using Tinder and Hinge to explaining how tween fashion is evolving, Hannah is your girl.  

Hannah also supports the qualitative and quantitative research teams with logistics, recruiting, interviews and data analysis.  She can derive insights from data tables as easily as she can extract nuances from behind the two-way mirror.   

When she’s not in the field or building a website, Hannah also serves as our event coordinator, so you may bump into her at an industry conference or two.  She’ll most likely have a Smarty Pants brochure or new app in hand to share with you.   

Hannah graduated from the College of Charleston with a BS in Business Administration and Hospitality and Tourism Management. Prior to joining the Smarty Pants team, Hannah redesigned and managed a venue where she planned and executed over 100 events a year.    

Hannah resides in Johnson City, Tennessee and works at Smarty Pants headquarters with the Chief Smarty Pants, Business Genius and Chief Know-It-All.  Being the over-achiever that she is, Hannah plans to pursue her MBA in the fall.

423.483.0638
hferguson@asksmartypants.com

Fun Facts

  •  After growing up in Switzerland, she often finds herself speaking “Franglais”
  • As a tween, she used to tell Americans she and her brother were on the school yodeling team
  • Has a bucket list a mile long and takes every opportunity to knock items off it – yes, she’s already hiked the Incan trail to Machu Picchu, walked the Great Wall of China, and been inside the Great Pyramid of Giza