Our seasoned researchers, moderators and brand strategists are experts in uncovering opportunities and evaluating product and marketing efforts at all stages of development.
We offer a library of syndicated lifestage research studies.
Staying ahead in the marketing game requires target expertise, knowledge of product and marketing best practices, and a deep understanding of cultural trends.
Smarty Pants execs bring this wisdom as strategic partners who offer:
Whether your existing brand needs re-positioning or you have a new-to-the-world brand, our positioning experts will ensure you identify the right target and the most compelling brand proposition. Our formula for success includes our proprietary Get in Position™ process that includes steps like:
Smarty Pants partners with many of the world’s leading marketers to develop winning new products and services. We employ a consumer-centric, co-creation process that results in concepts that are innovative and poised for success in the marketplace.
